Drinking habits may be about to change

From April 6th 2018 soft drinks manufacturers were required to pay a tax based on the amount of added sugar content in a non-alcoholic drink.

It’s part of a Government effort to tackle obesity, and aims is to encourage people to buy less sugary drinks. You might already have seen some changes in the range of drinks manufacturers are providing, but also changes in people’s buying habits towards more healthy drinks, that contain less sugar.

This tax only covers high sugary drinks, and does not include drinks such as low calorie, milk based (containing at least 75% milk) and alcoholic replacements.

It is possible that you might see an increase in wholesale and retail prices as they pass on the increase in costs they are incurring. And that’s why it’s worth making a plan for it now.

Some things to think about:

If you are looking to increase the cost of any drinks on your menu, submit your request before the first week of April. To ensure we can update your menu on time and correctly, please fill in the form here and select ‘update your menu or logo’

The sugar tax won’t affect all drinks, so consider reviewing your range of drinks and include healthier options on your menus. It’s very likely that demand for these will rise.

Don’t forget these changes may also affect any meal deals you have set up on your menu. Have a think about the total price of the deal when looking at your drink prices. You can also make those changes here and select ‘update your menu or logo’

Click for more information on the link below

*examples of drinks that may see price increases.